Choosing a Salesforce SMS App?
Compare SMS-Magic vs ValueText

Companies evaluating Salesforce texting apps choose ValueText as the best SMS-Magic alternative.

ValueText is an intuitive Salesforce texting app that is quick to integrate.

“We have been using the app for a couple of months now, and absolutely love it! Its main strength is the simplicity of the application, and everything about it – easy to set up automation, easy to add lines (we needed several lines, and the ability to switch between them for different clients and this solution delivers that perfectly!), easy to track messages and receipts, etc.”

Eyal Leeder, Chief Operating Officer Eyal Leeder, Chief Operating Officer

ValueText - Salesforce messaging app for Salesforce SMS Integration

Are you happy to receive unauthorized charges, poor customer service, and rely on reviews from people who haven’t tried the product?

While SMS-Magic seems like a good solution, here are some customer reviews to consider when comparing SMS-Magic vs ValueText:

1/5

Unauthorized charges of 1600.00 for a plan that should be 400.00.

I signed up and paid for the service last year and it works as advertised (after a few calls with their support team). This year I received a bill for 1000.00 with a due date of 11/2019. They ended up charging my card in July for 1000.00. I had no intention of renewing service and did not authorize the charge. My POC told me that it was an error and they had the same issue with another co-worker of mine. In addition she tells me that they have changed their pricing and now offer a cheaper service. So I’m a single user (sending and receiving less than 100 texts monthly) and it appears they are charging for a multi user account. They not only charged my card without authorization but they charged for an outdated plan that’s 3 x’s more expensive than what I would pay now.

 

Then they charged my card for another 600.00 a week ago which I have disputed. I called them and the “account manager” tells me that she’s not even assigned to my account and that she cant help. She says someone else will be contacting me.

 

Be cautious – the product works but my experience dealing with these over charges and lack of service is enough to avoid working with them.

– Verified SMS-Magic review on AppExchange

1/5

Mediocre product and poor service

SMS Magic aggressively pushes users to give 5 Star reviews as part of the initial integration process. Overall our experience with SMS Magic has been very poor:

* We have had multiple instances where SMS functionality simply did not work for hours at a time during business hours without explanation. There website claims they have 100% uptime, but this is simply untrue.

* They claim to offer 24/7 support, but they will not provide support on Weekends, and actually getting a hold of support in a timely fashion is difficult.

* Upgrading versions of SMS Magic requires many hours as in double digits, so be prepared to not be able to use SMS Magic for a day if you plan on keeping the software up-to-date.

* SMS Magic makes no effort to not break functionality when creating new versions, so after upgrading to the latest version of SMS Magic many features we depended on were no longer available, and the SMS Magic team were not aware these features were missing and were unable to resolve the issues in a timely manner.

Ultimately, SMS Magic is a poorly designed product with bad support, which has cost our business $1000s.

– Verified SMS-Magic review on AppExchange

1/5

Support is horrible

“You will not get them to answer a phone call or respond to emails. The support E-mail address is bouncing back and adding new services is a pain.

– Verified SMS-Magic review on AppExchange

1/5

Too slow to judge?

“Subscribed to SMS Magic based on recommendations. Took SMS Magic Support team 2 weeks to get licensing activated for us. Now currently sitting at 1-week delay in support team resolving issue with Salesforce Mobile app experience. Still waiting for solution.”

– Verified SMS-Magic review on AppExchange

1/5

Aggressive sales and “feedback” policy

As an update to my first review: I was promised monthly credits and within the first 30 days, that turned out to not be the case. In the best case scenario, they aren’t being clear and upfront. Worst case, they promise something they don’t actually offer.

Also, note that the high amount of great reviews are from people who haven’t yet tried the product – that’s because they push for 5-star reviews at the conclusion of a training session. I was asked to leave a review before I had any experience with the platform, and I did so glowingly because I was optimistic about the service.

– Verified SMS-Magic review on AppExchange

2/5

Was Great, Turnover Concerning

… unfortunately both the contacts named are no longer with them and we’ve now had three different reps in 6 months. The support was key. I’d take a hard look at competitors.

 

Also should note we could not send videos via SMS Magic which they claimed were limitations of mobile providers, but we could send them flawlessly with other 3rd party vendors.

– Verified SMS-Magic review on AppExchange

Why Customers Prefer ValueText as an SMS-Magic Alternative

Salesforce native

We know how important a seamless Salesforce integration is, so we’ve designed and built ValueText specifically for Salesforce.

Quick and Easy Setup

Send your first text messages in less than 10 minutes. Our team will help you configure ValueText for your use case and will train your users.

Transparent and affordable pricing

Our pricing simple and affordable. We don’t add hidden charges or charges for failed messages. You pay only for your messages sent and ValueText subscription.

User-friendly app with outstanding support

Our customers find ValueText really easy to use. But if you are ever struggling with anything, our outstanding customer support team is always there to provide personal assistance.

Worldwide coverage

ValueText is trusted by hundreds of successful companies in over 30 countries around the world.

Enterpirse-grade security

We take security very seriously by offering end-to-end encryption, masking personal information (e.g. credit card numbers), handling opt-in and opt-out, GDPR compliance, and more.

Full Comparison SMS-Magic vs ValueText ↓

Features ValueText SMS Magic Comments

PRICING

User License Cost $5-18/user/month (no hidden fees) $7-32/user/month For ValueText, all features are included in our Pro plan. Our pricing is transparent and there is no hidden cost for extra features.
SMS Outgoing Cost * $11 for 1000 messages $15 for 1,000 messages ◄ *Pricing may differ for each country. This example is for USA
WhatsApp Messaging Cost Country based Country Based
Support - Free
- 1 to 5 Minutes response time for production issues with live agent support. Avg 2 to 4 hours for email response
- Support channels: Chat, Email and Zoom
- Free
- Avg. Response Time: 12 to 48 hours
- Only ticket base response, no support on Salesforce end
- Support channels: Email
◄ ValueText is the only app with live chat technical support to assist you in just 5 minutes. Support is of utmost importance for smooth delivery of messages, controlling spam rates and taking immediate action in real time. If you read ValueText reviews on AppExchange, you will see that our customers love our great support.
Other cost No hidden cost (automation, bots, converse view all included based on the pricing plan) Features like Automation, Multi-channel support, etc. cost extra
Roll over Message Credits Yes. Just pay as you go, no unnecessary bundles. No With ValueText, there is not concept of credit expiry

UI

Ease of Setup - Very Easy with 5 simple configuration steps
- Start sending messages in 5-10 minutes
- No Support required
- Complex
- 10+ days to go live
- Requires Support
Trial Available Yes ( with $3 bonus) Yes
Multi channel Yes ( with unique automatic routing) Yes

BASIC FEATURES

1-on-1 Messaging Yes Yes
Bulk Messaging from List Views and Campaigns Object Yes Yes
Bulk SMS from Salesforce Reports Yes ( Without API calls) No
Hyperlink tracking Yes Yes
Multiconversation Bar Yes No
Email to SMS Yes ( with extra option to choose when user is offline only) Yes
Template Folders Yes No
Incoming Alerts Bar Yes Yes
SMS Analytics Yes Yes
Unified Conversation View Yes Yes
Automatic timezone handling Yes No With ValueText, your developers don’t need to spend efforts to handle the date time fields in template
Multi- Lingual Yes Yes
User office hours handling Yes No
User leave handling Yes No
Voice files or recording messages Yes No
Group chat Yes No

SECURITY FEATURE'S

Data Masking Yes No
File type security Yes No
File sharing URL expiry protection Yes No
No server mode (full data safe) Yes No With ValueText, no pass through server required. No server option is available.

ADVANCED FEATURE'S

True 'Zero-code' Configurability Yes No
Conversation manager / View / Desk Yes Yes
Sticky Sender Yes (Highly advanced and no formula or coding required) Yes Very advanced. Admin can easily choose the setting.
Automate messages through Process Builders Yes Yes
Automate messages through Workflows, Flows, APEX class or APIs Yes Only via Workflows ◄ Doesn’t require any Salesforce customizations

OUT OF THE BOX MODULES

Drip Campaigns No Yes
Chatbot Yes ( Powerful and can handle the multile cases or records in the chat Yes No limits on the number of conversations and number of messages. ValueText bots are more powerful compared to all other apps. Our bots can handle multiple cases or orders in one chat conversation
Surveys Yes Yes ValueText supports triggering surveys from Apex, Flow and bulk message button.
Keyword-based Data Updation Yes Yes ◄ SM - Automation requires PB's/workflows
Automate SF actions on Incoming Keywords Yes No ◄ Salesforce actions include Task creation, field updates, user alerts, record creation, trigger Voicemail drops, or any other standard or custom action.
Ringless Voicemails No No Ringless Voicemails are illegal in many states. As per our company policy, we do not provide this option.
SF Mobile App Supported Yes Yes
Verify the Number No No
Blacklist Number & Spam Handler Yes Yes
Auto-create leads and cases Yes Yes
Color code incoming messages Yes No ◄ The incoming messages will appear in different color in the incoming alerts bar as per the age of the message
Signatures Yes No
Personalized Branding Yes No ◄ With ValueText, you can personalize app's features by adding your company logo
Restricted Templates Yes No ◄ With ValueText, you can use Restricted Templates Editing based on user permissions. Used when ones needs to restrict templates based on profile, queue, users.
Relate incoming with last outgoing Yes Yes
Autoforward messages to Personal numbers Yes Yes
Omnichannel Configuration Yes Yes ◄ Easily configure different queues and Templates, automation on the start and end of the chat and more.
Bulk Fail Notification Yes Yes ◄ Send email alert to user when bulk messages' delivery fails
Custom Opt-In/ Opt-Out Keywords Yes Yes
CTI Dailer No No
Platform event optimization Yes No This feature is unique to ValueText and it's really valuable. You can use fewer platform events with ValueText. Our app is optimized to use fewer platform resources. For example, we don't suggest to use polling methods as other apps do.
Bulk message from CSV Yes No
Fall back channel Yes No For example, if you customer doesn't use WhatsApp, then an SMS will be sent automatically. This feature is unique to ValueText.
Dual architecture to integrate phone based and open id based app Yes No With ValueText, you can integrate non-phone number based apps like WeChat or Telegram
Note:This comparison table is based on the publicly available information. We did our best to provide the most accurate information but it might not represent the latest versions in case of new releases, for more information contact SMS magic
Features ValueText 360 SMS Comments

PRICING

User License Cost $5-18/user/month (no hidden fees) Starting from $7/user/month for basic plan. Additional packages paid extra For ValueText, all features are included in our Pro plan. Our pricing is transparent and there is no hidden cost for extra features.
SMS Outgoing Cost * $11 for 1000 messages $15 for 1,000 messages ◄ *Pricing may differ for each country. This example is for USA
WhatsApp Messaging Cost Country based Country Based
Support - Free
- 1 to 5 Minutes response time for production issues with live agent support. Avg 2 to 4 hours for email response
- Support channels: Chat, Email and Zoom
- Free
- Avg. Response Time: 2 to 4 hours
- Support channels: Chat, Email, Call, Text
◄ ValueText is the only app with live chat technical support to assist you in just 5 minutes. Support is of utmost importance for smooth delivery of messages, controlling spam rates and taking immediate action in real time. If you read ValueText reviews on AppExchange, you will see that our customers love our great support.
Other cost No hidden cost (automation, bots, converse view all included based on the pricing plan) Extra platform or automation costs $3300 / year
Roll over Message Credits Yes. Just pay as you go, no unnecessary bundles. Yes With ValueText, there is not concept of credit expiry

UI

Ease of Setup - Very Easy with 5 simple configuration steps
- Start sending messages in 5-10 minutes
- No Support required
- Easy
- Start within 10 minutes of installation
- No Support required
Trial Available Yes ( with $3 bonus) Yes
Multi channel Yes ( with unique automatic routing) Yes

BASIC FEATURES

1-on-1 Messaging Yes Yes
Bulk Messaging from List Views and Campaigns Object Yes Yes
Bulk SMS from Salesforce Reports Yes ( Without API calls) Yes
Hyperlink tracking Yes Yes
Multiconversation Bar Yes Yes
Email to SMS Yes ( with extra option to choose when user is offline only) Yes
Template Folders Yes Yes
Incoming Alerts Bar Yes Yes
SMS Analytics Yes Yes
Unified Conversation View Yes Yes
Automatic timezone handling Yes No With ValueText, your developers don’t need to spend efforts to handle the date time fields in template
Multi- Lingual Yes Yes
User office hours handling Yes No
User leave handling Yes No
Voice files or recording messages Yes Yes
Group chat Yes No

SECURITY FEATURE'S

Data Masking Yes No
File type security Yes No
File sharing URL expiry protection Yes No
No server mode (full data safe) Yes No (Pass through server required) With ValueText, no pass through server required. No server option is available.

ADVANCED FEATURE'S

True 'Zero-code' Configurability Yes No
Conversation manager / View / Desk Yes Yes
Sticky Sender Yes (Highly advanced and no formula or coding required) Yes Very advanced. Admin can easily choose the setting.
Automate messages through Process Builders Yes Yes
Automate messages through Workflows, Flows, APEX class or APIs Yes Yes ◄ Doesn’t require any Salesforce customizations

OUT OF THE BOX MODULES

Drip Campaigns No Yes
Chatbot Yes ( Powerful and can handle the multile cases or records in the chat Yes No limits on the number of conversations and number of messages. ValueText bots are more powerful compared to all other apps. Our bots can handle multiple cases or orders in one chat conversation
Surveys Yes Yes ValueText supports triggering surveys from Apex, Flow and bulk message button.
Keyword-based Data Updation Yes Yes ◄ SM - Automation requires PB's/workflows
Automate SF actions on Incoming Keywords Yes Yes ◄ Salesforce actions include Task creation, field updates, user alerts, record creation, trigger Voicemail drops, or any other standard or custom action.
Ringless Voicemails No Yes Ringless Voicemails are illegal in many states. As per our company policy, we do not provide this option.
SF Mobile App Supported Yes Yes
Verify the Number No Yes
Blacklist Number & Spam Handler Yes Yes
Auto-create leads and cases Yes Yes
Color code incoming messages Yes Yes ◄ The incoming messages will appear in different color in the incoming alerts bar as per the age of the message
Signatures Yes Yes
Personalized Branding Yes Yes ◄ With ValueText, you can personalize app's features by adding your company logo
Restricted Templates Yes Yes ◄ With ValueText, you can use Restricted Templates Editing based on user permissions. Used when ones needs to restrict templates based on profile, queue, users.
Relate incoming with last outgoing Yes Yes
Autoforward messages to Personal numbers Yes Yes
Omnichannel Configuration Yes Yes ◄ Easily configure different queues and Templates, automation on the start and end of the chat and more.
Bulk Fail Notification Yes Yes ◄ Send email alert to user when bulk messages' delivery fails
Custom Opt-In/ Opt-Out Keywords Yes Yes
CTI Dailer No Yes
Platform event optimization Yes No This feature is unique to ValueText and it's really valuable. You can use fewer platform events with ValueText. Our app is optimized to use fewer platform resources. For example, we don't suggest to use polling methods as other apps do.
Bulk message from CSV Yes No
Fall back channel Yes No For example, if you customer doesn't use WhatsApp, then an SMS will be sent automatically. This feature is unique to ValueText.
Dual architecture to integrate phone based and open id based app Yes No With ValueText, you can integrate non-phone number based apps like WeChat or Telegram

Note:This comparison table is based on the publicly available information. We did our best to provide the most accurate information but it might not represent the latest versions in case of new releases. For more information contact 360 SMS could.
Hundreds of successful teams worldwide communicate through ValueText

See how ValueText can help you achieve 98% open rates and improve customer communication.

Cédric Baumgartner - CPO & Co-Founder. Customer testimonial for ValueText - SMS App for Salesforce
John Levy - Chief Operating Officer. Customer testimonial for ValueText - SMS App for Salesforce
Charles Lucas - Salesforce Lead. Customer testimonial for ValueText - SMS App for Salesforce
Michail Berdinskiy - Salesforce Lead. Customer testimonial for ValueText - SMS App for Salesforce
Nassar Mehmood - Salesforce Delivery Lead. Customer testimonial for ValueText - SMS App for Salesforce
Renee Pierce - Salesforce Admin. Customer testimonial for ValueText - SMS App for Salesforce
Bala Peri - Development Manager and Salesforce Architect. Customer testimonial for ValueText - SMS App for Salesforce
Client testimonials

“VALUETEXT IS AN OUTSTANDING SOLUTION”
Valuetext is the outstanding solution to integrate WhatsApp and SMS into salesforce. The support team can also only be praised in highest tones. The team can be reached at any time and is ready to support within minutes in case of problems. Feature requests do not gather dust, but are integrated into upcoming updates within a short period of time. A feature that I particularly enjoy is the automatic fallback solution (if the WhatsApp message cannot be delivered, an SMS is sent) - this is an immense enrichment. I can only recommend this tool!

Cédric Baumgartner
CPO & Co-Founder
Client testimonials

“DOES EXACTLY WHAT IT NEEDS TO DO”
We needed a text application that was simple to use and simple to integrate. So far it's been reliable, and bug-free. We have 150 users and they have adopted it with minimal training.

Jon Levy
Chief Operating Officer
Client testimonials

“BEST SMS APP IN APPEXCHANGE”
The system is very simple to use and renovate with time which is excellent. It is user friendly and the cost is very good. The new features have made it very easy for our business to communicate with patients and improve their journey experience. In my opinion the customer service and support is the best out there, very quick response and they assist you all the way without any ques.tions. I have been working with them for a year now and I have no complaints. I would highly recommend on Salesforce.

Charles Lucas
Salesforce Lead
Client testimonials

“ABSOLUTELY STUNNING”
One of the best solutions for support in Salesforce. It's pretty user-friendly, has a good cost, and many features (live-chats, workflows, dynamic templates, dashboards, etc). But what most important that ValueText has a great team who can always help and modify the app under your wishes. Highly recommended this app. We expending this solution to multiple countries now.

Michail Berdinskiy
Salesforce Lead
Client testimonials

“EXXCELLENT PRODUCT WITH GREAT SUPPORT”
We were looking for a solution which was cost effective, easy to use and one that is continuously being developed and we found ValueText ticked all those boxes. From first contact to roll out support have been great. Willing to listen to ideas in how the app can be improved and very quick response. If ever you are looking for an SMS solution I would suggest you check out ValueText.

Nassar Mehmood
Salesforce Delivery Lead
Client testimonials

“USING VALUETEXT FOR WEEKEND SUPPORT NOTIFICATIONS”
Our company was looking for a text application to notify our support team on weekends and holidays. ValueText was by far the simplest and most cost effective application for our needs. Within a very short time (an hour?), Value Text understood our requirements and our workflows were in place and running. Everyone from the support team to senior management is very satisfied with this solution!

Renee Pierce
Salesforce Admin
Client testimonials

“EXCELLENT APP & AMAZING CUSTOMER SUPPORT”
After some research we found ValueText app as best to meet our needs. By using this app we’ve achieved time zone based scheduling for different business hours and also automated SMS to entire world with few workflows on Custom object. Support is great and available all the time when needed.

Bala Peri
Development Manager and Salesforce Architect

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