What Is a Sender ID in ValueText?
A Sender ID identifies the source of an outbound message: an alphanumeric value or a phone number, capped at eleven characters outside India. This article covers registering one in Salesforce and how profile-based access controls who can send from it.
Last updated 28 Nov 2025What a Sender ID is
A Sender ID is a unique identifier for the source of a message. It can be either an alphanumeric value or a phone number, depending on the outbound country.
A Sender ID cannot exceed eleven characters, and this limit can vary from country to country. Every country except India allows up to eleven alphanumeric characters.
An SMS can be sent from a ValueText Sender ID or from a dedicated number you purchase from us. Pricing for a Sender ID number varies by country.
Register a Sender ID in Salesforce
There is no limit on how many Sender IDs you can register.
To register a Sender ID: log in to Salesforce, open the ValueText SMS app, go to the Sender ID tab, and click New.
- Enter a unique number or value in the Sender ID box.
- Enter a Label for the Sender ID.
- Select Active to make it available for use.
- Choose a Skill Based Bot to run when an incoming message is received.
- Add Comments for your Sender ID.
- Add a message suffix to append to every outbound message sent from this Sender ID.
- Choose a default communication channel (for example WhatsApp or SMS) as the sending channel.
- Set your business hours, and enter a reply message in the Auto-Reply box to send when an incoming message arrives outside business hours.
- Set the Access Type to control who can send from this Sender ID: by profile, user, or queue.
- Choose ValueText in the Select Gateway field.
A Sender ID can be either a purchased number (from us) or a custom alphanumeric value. Activating a Sender ID with the network operator takes up to 3 working days.
During registration, make sure Sent for Approval is checked. This triggers an auto-generated email to ValueText requesting registration of the Sender ID with the network operator.
Manage access by profile
Sender IDs can be configured and managed for promotional or transactional messages by providing access at the user profile level.
Use cases for multiple profiles include:
- Sending SMS to different countries from different profiles.
- Splitting profiles by purpose, for example one profile for transactional messages and another for promotional ones.
For example, a Sender ID marked for the Marketing team can be tagged to the Marketing Profile (refer to the image above).